By JortK on May 27, 2011
Everybody needs to get their name out there on the social web. For entrepreneurs, however, it’s an even more critical aspect of the job. A social presence gives you the credibility to attract clients, partners and investors by making yourself available and demonstrating your personality and experience. Mashable published some great tips how businesses and [...]
Posted in Tech news | Tagged media, qr code, social
By JortK on April 1, 2010
A study conducted in May 2009 by research firm Psychster asked consumers how they interacted with ads on social sites (PDF). With almost 700 Facebook users and almost 500 users of the cooking/recipe/social website AllRecipes (who sponsored the study), Psychster showed participants a video of an ad type and an interaction. The participants then had [...]
Posted in Tech news | Tagged ad, media, social
By JortK on March 10, 2010
Collaboration and crowdsourcing are the realities of today’s public Internet, and the trend is now gaining real traction in the workplace. Smart companies increasingly understand that their richest source of insight, ideas, data, and information is within their own employees. They are the ones whose talent, work, and daily interactions with the product make the [...]
Posted in Tech news | Tagged media, social
By JortK on January 24, 2010
For the few years that social media has been on the radar of marketers and agencies most social ‘thought-leadership’ has been of the “if you don’t get it you’re roadkill”, “we’re too cool for school” variety. In far too many cases being a leader in social is determined not by how strategic your thinking but [...]
Posted in Tech news | Tagged crm, marketing, media, social
By JortK on August 1, 2009
I’ve dugg up some cool articles from the Internet about Twitter: What is Twitter? 69 Percent of Adults Don’t Really Know You would think that with an estimated $48 million of free media coverage per month, most people would at least have a pretty good idea about what Twitter is, even if they aren’t users [...]
Posted in Tech news | Tagged advertisement, articles, digg, media, rss, social media, twitter